The Untold Story of the South Carolina Marriage Amendment

The marriage amendment on the South Carolina ballot this year has received national attention.

But what hasn't received attention is the deceitful hustle behind the scenes. The opposition to the amendment––supporters of same-sex marriage––have used reverse psychology in their ads and rhetoric to confuse voters on what "Yes" and "No" mean. This goblet-switching method is not the least bit surprising. After all, how else would proponents of same-sex marriage hope to pass their agenda in conservative South Carolina? I have personally spoken with several people who were so muddled from all the misinformation about this amendment that they were flirting with the idea of not even voting.

The South Carolina Equality Coalition's––the Palmetto State's premier Uranian cocktail lounge–– Dumb Amendment campaign was armed with some flashy adjectives. One highlight was calling the marriage amendment "preposterous." The greatest shortcoming of this ad––besides the fact that the characters they are using are same-sex animal couples that I swear could be runaways from an early 90's Happy Tree Friends––is that its snake-tongue shows. The ad fallaciously states that homosexual partners can not make medical decisions for each other or even visit one another in the hospital. You can legally make decisions for other adults without being married! It is called guardianship for adults. If you die, you can leave your assets with another person without being married––it's called a will.

The State's (South Carolina's daily newspaper) coverage of this story would have been sufficient to tip any scale to the left. Even the main page of the newspaper's website boasted a link to the Dumb Amendent ad. But where's the representation of the other side? Ah, good ol' liberal lucidity in the media.